JD.com’s European expansion has moved into a more strategic phase, with DHL Group signing an MoU that formalises a structured trade corridor between Germany, China and the wider EU – at a time when Brussels is tightening rules on low-value imports. 
Under the agreement, DHL will support German brands entering the Chinese market via JD.com’s cross-border platform, while JD will provide those brands with access to European consumers through its new EU retail platform, Joybuy. 
The deal builds on JD’s recent ...

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