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Home Freight Forwarders News

SONAR Unveils Redesigned Supply Chain Intelligence Platform with New Risk and Efficiency Quadrant

July 17, 2025
in Freight Forwarders News, Multimodal Transport News, Supply Chain News, Tech. & Sustainability News, Trucking News
SONAR Unveils Redesigned Supply Chain Intelligence Platform with New Risk and Efficiency Quadrant
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A completely redesigned experience for SONAR’s Supply Chain Intelligence (SCI) has been launched allowing SCI to deliver faster insights, deeper market intelligence, and more actionable guidance for shippers managing their RFPs.

The updated platform merges the previous Opportunity View and List View into a single, powerful page called Lane View. This consolidation allows users to drill into lane-level insights efficiently, see market performance across both Intermodal and Truckload, and access pricing benchmarks, guidance, and scoring within one streamlined interface.

Embedded in the new Lane View is a quadrant-based guidance system for risk and efficiency. This feature helps prioritize RFP strategy by categorizing lanes into four zones:

  • High Risk Zone: Lanes that are difficult to cover and where you are over market.
  • Carrier Dependent Zone: Lanes that are difficult to cover and where you are under market.
  • Savings Opportunity: Lanes that are easy to cover where you are over market.
  • Efficiency Zone: Top-performing lanes where you are under market and lanes are easy to cover.

These zones highlight where to focus time, renegotiate, or reallocate volume.

Additionally, the update introduces enhanced Summary and Network Views for sharper high-level visibility. Users can better understand where they are overpaying or underpaying across their network with clearer visuals and aggregated scoring. New market-level maps and improved filters help spot areas of concern or opportunity and enable faster diagnostics. The new SCI helps unlock greater RFP savings and lane performance with smarter, visual prioritization, allowing users to reduce risk, boost service, and easily spot network inefficiencies.

To explore the redesigned experience, log in to SONAR and navigate to the SCI module. For a personalized walkthrough, contact your account manager or [email protected]. To learn more about SONAR, visit gosonar.com and request a demo.

The post SONAR Unveils Redesigned Supply Chain Intelligence Platform with New Risk and Efficiency Quadrant appeared first on FreightWaves.

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