European Community Shipowners’ Associations (ECSA) has rebranded as European Shipowners to mark its 60th anniversary.
The organisation, representing 22 national shipowners’ associations across Europe, unveiled its new name (ECSA European Shipowners) alongside a modern logo and visual identity, reflecting its commitment to the evolving maritime industry.
“While we have strengthened our influence in the European Union (EU), the big challenge ahead is the energy transition,” pointed out Karin Orsel, President of ECSA European Shipowners. “Looking towards 2050 and net zero, we must work together. Not only as European Shipowners but together with our partners at IMO and across the industry. We need all hands on deck to achieve real change.”
As the industry navigates the challenge of the energy transition, the organisation’s new identity aims to make its mission clearer to policymakers and the public.
“We stay ECSA, but we also become European Shipowners. Our goal is to raise awareness of what European shipping represents. European shipping accounts for around 35% of the global fleet, far exceeding Europe’s 15% share of global GDP. Our sector delivers the energy Europeans need, the goods we use daily, and drives innovation. We are an asset to the security and competitiveness of Europe,” commented Sotiris Raptis, Secretary General of the organisation.